Used Good
Wai Tak-shun’s (Matthew Ho) is devastated by his father, Wai King-yan’s (Eric Cheng) death, causing him to have mood swings and loss of interest in life. His mother, Tse Mei-sheung (Eyvonne Lam) and uncle, Tse Tim-sing (Raymond Cho) have to stopped mentioning King-yan when Tak-shun is around. As time passes by, Tak-shun starts to forget about his father.
Tak-shun then met Fung Cho-yee (Hera Chan), daughter of second-hand store owner. She noticed that Tak-shun has the ability to connect with memories and stories from the old objects. Together, Tak-shun and Cho-yee start to help people to deal with their deal problems and worries by Tak-shun revealing hidden memories and stories through objects in the store.
One day, Tak-shun found some old objects, leading him to uncover the truth behind his father’s death. Will he continue to pursue the truth?
Potential TV reach: 1.0 million
(Source : Kantar Media DTAM, Chinese 4+ Universe: 2.4 Mil, Jun-Jul 2021)
Branding opportunities
TV
- Opening & Closing Credits
- Branded Promo
- In-show Side Banner
- In-show TVC
Digital
- Branded Frame
- Branded Advertorial
- Social Media Postings
Channel: TVB Jade l CH.310 & Astro AOD l CH. 311
Date: 20 December, 2021 – 14 January, 2022 l Every Monday – Friday
Time: 8:30pm - 9:30pm
Total Episodes: 20
Pricing Category: x8 (TVB Jade) & x13 (Astro AOD)
Yes, I want to create my own campaign.