Oct 13,2021

Small Business, Big Ideas


In Malaysia, almost 80% of SMEs are micro enterprises making this the key target audience for this programme. Currently, the long running well known "Business Talk" takes up the key role, focusing on the direction of economy trend while "SME Great Helper" goes straight to the root, helping SMEs to overcome any business crisis. 

"Small Business, Big Ideas" will be filling the gap between the above mentioned programmes. This new series is a guide for Chinese micro enterprises as they journey throughout their business cycle from learning key fundamental skills to sharing of experiences by successful SMEs.​ Be the brand that will support SMEs as we uncover their problems and provide expert analysis via studio commentary and animation.

Branding opportunities

TV

  • Opening and closing credits
  • In-show TVC spots
  • In-show product placement / integration
  • Branded Promo

Digital

  • Social media posting & stories (Facebook & Instagram)

Radio

  • MELODY SME Capsules with Xiao Ma

Channel: Astro AEC l CH. 306 

Date: 15 November, 2021 – 17 January, 2022 l Every Monday

Time: 9:30pm – 10:00pm

Total Episodes: 10

Pricing Category: x9

 

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