Apr 25,2021

K-Fest 2021

Let's set the Malaysian K-pop community ablaze with a localised version of the world's biggest online K-Culture festival. Your brand can now tap onto exciting end-to-end marketing opportunities covering digital video content streaming, LIVE shows, K-skincare content, star power and more! Engage with millennials today with localised K-Culture content.

Branding opportunities 

Phase 1

  • 1 segment of MeleTOP in Astro Ria
  • 1 segment of hLive! in Astro Ria
  • Digital Domination across Digital Platforms
  • On Air & Online Radio Deliverables

Phase 2

  • Thinker Studios Integration
  • 7 versions of countdown to the festival
  • EPG Banner
  • On Air & Online Radio Deliverables

Phase 3

  • Localized Branded Content leveraging on the K-festival (subject to client's brief)

Phase 4

  • Post Festival Recap on Digital Platforms


Channel: Astro Ria - MeleTOP & hLive! (CH. 104 HD) | Astro Go (TBC)

Youtube Channel: Thinker Studios & Gempak   

Instagram: hLive!, Syok, Remaja, Gempak, Rojak Daily, ERA, MY & XUAN

Radio: ERA, MY, HITZ & GOXuan

Date: End of June, 2021 l Monday - Sunday (7 days)

Time: To be announced 


Inline content